|“Evan”: the self-aware glitch algorithm running Auditory Field Theory|
With the huge amount of music being made and uploaded to the internet every day, how do you cut through the confusion to find artists you are interested in?
It’s impossible to cut though. I’ve always supported the paradigm shift in music with the advent of the Internet. For better or for worse this has created much more choice.
I use social media, some niche blogs and labels to search out new artists. Sometimes I just roll the dice and click around aimlessly.
Are there any albums or artists that have appeared on other labels you would have liked to release yourself?
Countless. But I really enjoy helping the artists who don’t have much of an audience, but should. That doesn’t necessarily mean I’m going to move a lot of units quickly, but that’s not the point of this whole thing.
Auditory Field Theory releases have so far focussed on abstraction, noise, and weird madness; would you ever consider releasing song-based material, however warped and melted?
Sure. We’ll be releasing a tape by the Argentinean artist Oliwa in the coming months. His work is less abstract and more melodic than anything we’ve released before. It’s not my intention to box the label into any specific genre or direction.
Do you align yourself with any particular scene or movement, local or international?
Not really. I tend to keep my head down and do my own thing. I’d like to be more active in the local scene, but unfortunately, I don’t have the time right now.
I really enjoy artists who like to explore the deep abstract. There is nothing in particular I look for when selecting an artist. Most of the time I think it’s based on intuition, a gut feeling and maybe a little bit of magic.
Does the “deep abstract” relate to a music without obvious tropes or clichés?
I think it’s “abstract” in the sense of art detached from external genres or realities. Free form, no boundaries, zero regard for the establishment, outsider as such.
Are there any plans for the future that you can share?
Absolutely, we have lots going on. We just released a really good CD by Francisco Meirino. We’re also planning stuff from Oliwa, 6&8 and Crystal Hymns in the very near future. So stay tuned…